Wednesday, August 13, 2008

Advertising that is just not good enough

We seem to be having a season in TV advertising looking at where people come from and what they've achieved; then associating a product with that person (relevant to the achievement or not...)

More than one brand is doing it.

They include in their adverts people like siblings, friends, random strangers and Mothers.

Not one of them mentions Fathers.

That is just not good enough.

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